International Shopper Insights Specialist

Are you ready to turn shopper insights into powerful strategies and help Red Bull lead the Energy Drinks category?

Join our Commercial Initiatives Team as an International Shopper Insights Specialist at our Global HQ in Salzburg, Austria!

RESPONSIBILITIES

Areas that play to your strengths

All the responsibilities we'll trust you with:

• CROSS-MARKET DATA ANALYSIS & INSIGHTS GENERATION
  
  In this role, you'll analyze loyalty card data to uncover shopping patterns, customer preferences, and trends, generating actionable insights to inform international and local strategies. You'll lead data mining efforts with retailers, explore opportunities for personalization and targeted offerings, and translate findings into shopper-led recommendations for internal and external stakeholders.
• STORYTELLING & "SO WHAT?" FOR THE BUSINESS
  
  You'll transform data and insights into compelling selling stories that tackle key business opportunities, supporting priorities like portfolio optimization, pricing and promotion strategies, perfect store execution across channels, loyalty program engagement, and profitable use of retail media.
• EFFECTIVE COMMUNICATION & CROSS-FUNCTIONAL COLLABORATION
  
  You'll act as a subject matter expert on shopper and consumer trends, especially Loyalty Card Data, delivering impactful presentations and upskilling across all organizational levels. You'll be working cross-functionally with commercial, sales, and global market teams and will foster knowledge sharing and translate shopper insights into compelling, business-driven materials that align both internal and retailer interests.
• EXTERNAL STAKEHOLDER & INTERNAL TOOLS MANAGEMENT
  
  You'll build strong relationships with data suppliers, guide markets on service and contract negotiations, and drive the global use of loyalty card data by ensuring high-quality data management, efficient processes, and integration into decision-making.

EXPERIENCE

Your areas of knowledge and expertise

that matter most for this role:

• Fluent in English
• 3+ years of experience working with Retailer Loyalty Card Data
• Highly analytical with a strong ability to work with large data sets with a proven track record in turning data into insight and drive insights into action
• Excellent Excel analysis and visualization skills (Power BI, Tableau are a plus)
• Strong design skills (PPTX is a must)
• Attention to detail, process driven and structured
• Excellent communication skills, experienced presenter with the ability to conceptualize and simplify complex ideas with the ability to influence cross-functional teams
• Strong project management as well as innovative, solution-oriented mindset
• Inquisitive, passionate, self-motivated and results driven
• Ability to work effectively in a team environment

• Travel 10-20%

WHERE YOU'LL BE BASED

ElsbethenSalzburg, Austria

AustriaRed Bull Global Headquarters

JOIN THE TEAM