International Shopper Research and Insights Specialist

Do you have a passion for turning complex shopper and market data into compelling stories that drive business impact?

Join our Global Shopper Insights team as an International Shopper Research and Insights Specialist at our Global HQ in Salzburg, Austria!

RESPONSIBILITIES

Areas that play to your strengths

All the responsibilities we'll trust you with:

• Shopper research
  
  You'll support and lead scoping, designing, and conducting primary research studies such as surveys or focus groups. You'll also manage external research partners, timelines, and budgets while ensuring projects meet stakeholder needs and business objectives as well as plan and execute shopper research across on-premise (bars, restaurants, venues) and off-premise (grocery, convenience, e-commerce) channels.
• Data analysis and consolidation
  
  You'll combine primary research with sales data, shopper loyalty card and market research reports, to develop a holistic view of shopper behavior and the path to purchase. You'll identify trends, gaps, and growth opportunities by synthesizing insights across data sources. You'll lead the development of dashboards and reports that visualize key insights for stakeholders while ensuring data accuracy and integrity by performing thorough quality checks and validation processes.
• Cross-Market Insights Generation
  
  You'll generate and synthesize insights across multiple markets to identify scalable opportunities and general and nuanced shopper behaviors as well as translate cross-market learnings into clear global recommendations that answer business questions.
• Insights creation into Actionable Stories
  
  You'll develop concise, impactful reports and presentations that translate complex data into clear recommendations. You'll also partner with relevant Commercial teams to ensure insights are actionable, aligned to strategy, and effectively used in internal planning and customer conversations

EXPERIENCE

Your areas of knowledge and expertise

that matter most for this role:

• 2-3 years of experience in conducting and managing primary research projects
• University Degree (business, marketing, market research, psychology, anthropology).
• Fluent in written and spoken English
• Strong analytical and data skills, including interpreting complex datasets and creating visualizations (Excel, Tableau).
• Solid understanding of AI concepts and tools (e.g., machine learning, natural language processing).
• Excellent presentation, training, and interpersonal skills to effectively engage peers, sales teams, and senior management.
• Highly organized and detail-oriented, with strong project management, planning abilities, and a proactive, results-driven mindset.

• Travel 0-10%

WHERE YOU'LL BE BASED

ElsbethenSalzburg, Austria

AustriaRed Bull Global Headquarters

JOIN THE TEAM